Digital Account Director - OOH TV

The Role:

Reporting directly to the Sales Director, the Digital Account Director (DAD) role has been established during an exciting phase of growth for the business. This position is critical for engaging with key digital agencies and media independents, as well as managing relationships with preferred Demand-Side Platforms (DSPs) and Supply-Side Platforms (SSPs) across video, programmatic, VOD, and CTV.

As the organization embarks on an ambitious two-year growth strategy focused on upgrading all screens for programmatic delivery, engagement, and sales, the DAD will play a crucial role in executing the digital sales strategy to help achieve these goals. The ideal candidate will possess a combination of digital, broadcast, and programmatic sales knowledge, along with a well-developed network of media agency contacts. Experience in leading and growing a team is also essential.

Key Responsibilities:

1. Develop and execute a comprehensive digital strategy, identifying opportunities to engage with digital agencies and specialists throughout the year.
2. Forecast, report, and achieve digital display and video revenue targets from Programmatic and Managed Service campaigns.
3. Manage relationships with DSPs and SSPs that partner with the organization.
4. Evaluate and enhance digital partnerships to ensure mutual success.
5. Act as a brand ambassador within the digital space.
6. Expand and maintain a strong network, focusing on digital specialist agencies and media independents.
7. Cultivate and manage ongoing client relationships to secure long-term bookings.
8. Develop and implement revenue growth plans in collaboration with internal teams.
9. Consistently meet and exceed targets across all networks.
10. Serve as a knowledge resource for agencies, clients, and internal stakeholders.
11. Collaborate with the operations team to ensure seamless delivery of video, CTV, and programmatic campaigns.
12. Coordinate with the tech team to ensure alignment with client demands.
13. Liaise with the CCO/CFO on leading the digital P&L.

Qualifications and Requirements:

1. Minimum of 4 years of experience in digital media sales.
2. Proven track record of success in digital sales, with established relationships within London's media platforms.
3. Strong collaborative leadership skills, fostering relationships with internal stakeholders to ensure team convergence.
4. Extensive knowledge and experience in digital media sales, with a strong focus on the video ecosystem and its delivery.
5. Demonstrated expertise in digital programmatic buying and emerging media landscapes.
6. Experience managing direct relationships with advertisers and navigating complex marketing teams and brand managers.
7. Ability to lead a team through positive behavior.
8. Excellent communication and presentation abilities.

Personal Competencies:

1. Enthusiasm, energy, and creativity.
2. Exceptional stakeholder management and collaboration skills.
3. Strong team spirit, promoting collaboration across the organization and beyond.
4. Strong organizational and leadership skills.
5. Driven to create a fast-paced, proactive, and collaborative work environment, committed to excellence and growth.
6. Customer-centric mindset with experience driving audience-based initiatives.
7. Open-minded, diligent, resilient, creative, and passionate personality.

What is Offered:

1. Hybrid working environment.
2. Comprehensive benefits package.
3. Bonus scheme.
4. Opportunity for career growth.
5. Training opportunities.