Blair West is supporting a leading manufacturing business looking to hire a new Product Marketing Manager responsible for the product roadmap and lead on new product development.
The opportunity:
- Overall responsibility for the marketing function keeping the product and the customer at the core of strategy and activity.
- Managing the new product development roadmap.
- Taking a lead in NPIP and ensuring commercial and engineering objectives are met at each gate.
- Responsible for introducing new products to market and ensuring the ROI objectives are met.
- Monitoring and improving a dynamic lead generation platform.
- Organising events and product exhibitions that offer a valuable return on sales.
- Ensuring strict adherence to brand marketing guidelines to create a cohesive feel to all marketing activity.
- Liaising with the external agencies to ensure their activity is aligned with our plans and strategies.
You'll be the ideal candidate for this position if you're:
- Qualified with a bachelor's degree in marketing, Business, or a CIM qualification.
- Proficient with the Adobe CC suite.
- Experienced in the door industry or related industries would be an advantage but not a prerequisite.
- Experienced as a marketing manager with a proven track record in Product management in an engineering, manufacturing environment.
- Able to clearly relate experience of leading a product through a NPIP successfully and to budget.
- Able to have a strong understanding of both traditional and digital marketing methods with a can-do, hands-on approach to events, exhibitions, visiting customers and being in the market.
Our commitment:
Blair West is an equal-opportunity employer. We embrace diversity and inclusion at every stage of the recruitment process. We are committed to fairness, equality, and ongoing diversity training for our team to give our candidates and clients a feeling of belonging during their experience with us. If you require reasonable adjustments at any stage during their experience with us, please speak to their consultant.