Expired

Head of Product Growth - D2C

Company

Mackenzie Jones IT

Location

London

Employment Hours

Full Time

Employment Type

Permanent

Salary

Job Requirements/Description

Head of Product Growth - D2C. Circa 100k - 120k + Benefits Package. Hybrid Working - 2/3 Days a Week Onsite - Central London. T6/MN/18756.
Must be eligible to work in the UK.

Market leading & hugely popular eCommerce Consumer business - one of the fastest growing D2C brands out there at the moment. The Head of Product Growth must have D2C experience.

Role:

Head of Product Growth - forefront of expansion efforts.
Develop & execute Growth Strategies - attract & retain the best customers.
Shaping Product Growth Strategy.
Focus on long-term value creation over mere conversion rates.
Deep understanding of Product Marketing with a Data-Driven approach to drive growth.
Optimising the e-commerce/website Customer Experience & Customer Journey.
Ensure products resonate with customers while aligning with brand values.
Lead ecommerce/website experience initiatives - ensure compelling storytelling, effective merchandising & a seamless Customer Journey.
Leverage key Digital Marketing Channels such as - Meta & Google - optimise online presence & customer acquisition efforts.
Analyse data to understand - customer behaviour & market trends.
Collaborate with Product Marketing team - ensure product offerings are well-represented & aligned with customer expectations & brand ethos.
Foster a culture of experimentation & innovation - continuously testing innovative approaches.
Drive cross-functional efforts with - Branding, Marketing, Analytic & Technology teams.

Experience Required:

Product Growth - experience gained within respected D2C brand.
Tech or Consumer sector experience.
Partnering with - UX Designers, Product Managers & Engineers/Developers - driving product
growth.
Scaling a Product or Brand - strong emphasis on eCommerce/website experience & customer engagement.
Key Digital Marketing Platforms - Meta, Google, etc - hands-on experience.
Data Insights & Analytical Skills - translate Data Insights into actionable growth strategies.
Background in Product Marketing, Analytics - related field - transitioned into a Growth/Product-oriented role.
Exceptional understanding of - Storytelling, Offers & Merchandising - relating to site experience & Customer Journey.
Strategic Thinker - have a passion for product respect & long-term customer value over short-term gains.
Leadership - exceptional leadership skills - ability to inspire, motivate & leading teams to achieve growth objectives.
Enjoys being part of a fast-paced & innovative environment.
Excellent Stakeholder Management/Engagement - ability to engage with senior stakeholders.